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Tag Archives: recession
New Zealand Television and the Year That Was
Send to KindleIt was the best of times, it was the worst of times. That well-trodden phrase pretty much sums up the year that was 2009, at least for New Zealand television broadcasters. Audience levels were up, up, up. Advertising … Continue reading
Economic Recovery: Are We There Yet?
Send to Kindle “Media owners have provided a great deal of additional value during the past six to nine months but we’re now entering a more ‘normalised’ environment. So trading will have to return to contracted levels.” TVNZ Head of … Continue reading
Posted in 2010, economy, recession
Tagged 2010, AdSpend, Christmas, media, MediaWorks, New Zealand, recession, recovery, slow growth, Television, TV3, TVNZ
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On Recessions and Cheap Dates
Send to KindleNew Zealanders believe the recession is nowhere near as bad as predicted and question the reporting of such stories in the media, according to a new survey released late last week by Research International. But many are nervous … Continue reading
Posted in 2009, New Zealand, recession
Tagged attitudes, economic times, entertaining at home, gen x, kiwis, recession
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In Our Latest Newsletter
Send to KindleThe MAY edition of our MARKETING MANIFESTO newsletter has just hit the inboxes of our eager subscribers. Included in this issue: You’ll Have To Start The Recession Without Us As you may have noticed, consumers are starting to … Continue reading
Posted in Newsletter
Tagged buzz marketing, competitions, recession, Sky Online, word of mouth
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