Category Archives: radio

Top 5 Radio AdSpend Categories September 2009

Posted on November 30, 2009 by Michael Carney

Send to KindleMonth on month comparison of reported radio advertising expenditure August/September 2009 (August positions noted in brackets). Leisure, Entertainment (no change from previous month) Retail (up from 3) Government Departments, Services & Community (down from 2) Investment, Finance, Banking … Continue reading →

Posted in radio | Tagged AdSpend, Media Monitor, radio | Leave a comment

Mashable/Socialised Radio? Is this the future of the medium?

Posted on November 4, 2009 by Michael Carney

Send to KindleYou may have noticed that radio — the good old-fashioned AM/FM type, not the fancy digital or satellite offerings — has been having a rough old time of it since the invention of the iPod by Al Gore. … Continue reading →

Posted in radio | Tagged audience feedback, automation systems, future, hands on the wheel, invention of the ipod, listeners, pesky consumers, radio station websites, request songs, sexy web, social networking, social networks, widget | Leave a comment

Deloitte Shock Horror Statistics: $35 Million In Radio Airtime Wasted

Posted on October 27, 2009 by Michael Carney

Send to KindleDeloitte was quoted last week by South Africa’s BizCommunity.com as reporting that “an average of 9% of all radio ads booked [on South African radio] are not broadcast as scheduled. Based on an estimated spend of R3 billion … Continue reading →

Posted in Accountability, radio, research, Television | Tagged advertising campaigns, broadcast medium, compensation claim, operational inefficiencies, radio ads, radio advertising, radio airtime, South Africa, tv campaign | Leave a comment

New iPods: FM Inside

Posted on September 14, 2009 by Michael Carney

Send to KindleDigital Radio has been trialled in this country but never been released commercially – no-one has been able to muster a sound business case for disrupting the existing radio environment for relatively minor gains to the services already … Continue reading →

Posted in 2009, mobile, Music, radio | Tagged hd radio, itunes, new ipod, radio environment, radio fm | Leave a comment

New Radio Station for Christchurch

Posted on April 16, 2009 by Michael Carney

Send to KindleChristchurch’s “first new commercial radio station for 18 years” is set to launch this Saturday, April 18. The new station, Pulzar FM, actually began life in 1999 as a low power dance music radio station broadcasting to the … Continue reading →

Posted in 2009, advertising, radio | Leave a comment

The Future of Radio

Posted on December 10, 2007 by Michael Carney

Send to Kindle The UK regulatory body Ofcom (Office of Communications) has been taking an 184-page look at the future of radio in the United Kingdom – and specifically “The future of FM and AM services and the alignment of … Continue reading →

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