Category Archives: ecommerce

FMCG Giant To Sell Stuff Direct Online

Posted on January 18, 2010 by Michael Carney

Send to KindleThe Wall Street Journal is reporting that consumer products giant Procter & Gamble Co. is about to launch an online store that will sell key brands such as Tide (laundry powder), Pampers and Olay, aiming to study consumer … Continue reading →

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Sales Up, Revenues Down

Posted on December 3, 2009 by Michael Carney

Send to KindleYou may have heard of Cyber Monday, the peculiarly American phenomenon that occurs on the Monday after their end-of-November Thanksgiving holiday (in other words, Monday of this week). Cyber Monday is typically the day on which US ecommerce … Continue reading →

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Shopping Online: What Consumers Want

Posted on November 12, 2009 by Michael Carney

Send to KindleThe road to etail nirvana is paved with good intentions. But, as we’ve seen in times gone by (Year of the [Flying] Pig and Year of the Ferrit in particular), ecommerce can be a tough act unless you … Continue reading →

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ECommerce Under Threat? Google, Music and the Buy Button — A Dangerous Combination

Posted on October 23, 2009 by Michael Carney

Send to KindleReuters is reporting that “Google Inc is partnering with major music labels to launch a new feature to make it easier to discover, sample and buy songs on the search engine”. The notion, according to the usual suspects … Continue reading →

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They're Back!

Posted on October 20, 2009 by Michael Carney

Send to KindleTelecom returned to online shopping last night, with the launch of Yahoo!Xtra’s new shopping portal (powered by Hubsta Ltd.). A few words from the press release that announced the launch: Yahoo!Xtra announced the launch of the new Yahoo!Xtra … Continue reading →

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Online Layaway: Marketing Idea Worth Stealing #100

Posted on October 18, 2009 by Michael Carney

Send to KindleToday’s smart marketing idea in a nutshell: if you operate an ecommerce store, whether pureplay online or  clicks and mortar  (i.e. both online and offline channels), offer layaway. Enable consumers to find their desired purchases online, put the … Continue reading →

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Yahoo!Xtra Gets Back Into Shopping

Posted on August 17, 2009 by Michael Carney

Send to KindleYahoo!Xtra and Hubsta (an operating subsidiary of TheDeal.co.nz) last week announced a partnership to create a new online shopping channel which will be integrated into the Yahoo!Xtra portal. The deal is described by  Yahoo!Xtra CEO Kevin Bowler as … Continue reading →

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Are Retailers Finally Starting To Get It?

Posted on August 7, 2009 by Michael Carney

Send to KindleThe US National Retail Federation’s Shop.org arm, which concerns itself with matters ecommerce, tells us in its latest Smart Brief email update that: ‘One-third of retailers plan to add “buy online, pick up in store” capabilities in the … Continue reading →

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The Warehouse finally starts selling online

Posted on June 29, 2009 by Michael Carney

Send to KindleThe Warehouse’s ecommerce site finally went live on Friday. According to The Warehouse’s CEO, Ian Morrice Kiwis “can start enjoying great bargains from The Warehouse on-line, as well as in-store.” The company “believes the time is right for … Continue reading →

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Following FTC eCommerce Guidelines

Posted on April 14, 2009 by Michael Carney

Send to KindleThe Federal Trade Commission (FTC)—the US consumer protection agency —offers consumers a number of useful eCommerce guidelines that should also guide organisations looking to offer eCommerce. The FTC recommends: Know who you’re dealing with. Confirm the online seller’s … Continue reading →

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