Category Archives: Advertising Industry Turnover

Down is the new Up

They seem so long ago and far away now, those days when media proprietors were reporting steady growth (typically of revenues, not necessarily readers/listeners/viewers). Now we trumpet “a decline of only 9%” as heartening, at least within the context of … Continue reading

Posted in 2009, Advertising Industry Turnover | Tagged , | 2 Comments

Flat is the new Up

The numbers are just out for actual advertising expenditure for that best-forgotten year 2008 — and, to everyone’s surprise (and, let’s admit it, relief), ad industry turnover is just a smidgen down on 2007. Okay, in this case that “smidgen” … Continue reading

Posted in 2008, advertising, Advertising Industry Turnover, expenditure, New Zealand | 5 Comments