The World Health Organization (WHO) Executive Board is expected to confirm its draft global alcohol strategy when it meets this week. The strategy, which aims to reduce the harmful use of alcohol, has been developed following a Health Assembly resolution two years ago. It features 10 recommended target areas for national action including community action, [...]
Entries Tagged as '2010'
WHO Global Alcohol Strategy
January 18th, 2010 · No Comments · 2010, alcohol marketing
Tags:alcohol consumption·alcoholic beverages·marketing techniques·new marketing·public health impact·WHO·world health organization
Sky Tests Online Streaming
November 30th, 2009 · 1 Comment · 2010, Sky, Television
That internet thingy keeps popping up. Sky will again be dipping its toes in the virtual ocean (after conspicuously switching off its Sky Online internet replay service on August 1st). This time, however, Sky will be offering something new: live streaming. Sky has a commitment to stream the Prime Free-To-Air feed of next February’s Winter [...]
Tags:kiwis·live stream·Media Monitor·pakistan test·Sky·streaming sports·test match·winter olympics
TVNZ Optimistically Raises 2010 Rates
November 18th, 2009 · No Comments · 2010, Television
TVNZ unveiled its Q1 2010 ratecard today, with increases across almost all zones. Economic downturn notwithstanding, the pubcaster thinks it can squeeze a few more dollars out of February and March 2010 because of (a) total viewership figures expected to post continuing Year On Year increases; (b) increased demand for leading programmes. Alas, we don’t [...]
TVNZ New Season 2010
November 17th, 2009 · No Comments · 2010, Television
Yesterday saw the launch of TVNZ’s 2010 New Season. We’ll skip past the hype, of which there was plenty, and the hoopla (ditto), and get down to the business of talking programming. TELEVISION ONE Here’s the representative schedule for Television One for 2010: You can probably recognize the returning series. Here’s a peek at what’s [...]
Tags:new season·television one·tv2·TVNZ
The Herald Sees Red (Bull)
November 17th, 2009 · No Comments · 2010, Newspapers
Coming in early January to the pages of the NZ Herald: The Red Bulletin. This self-described “almost independent monthly magazine” is, in case you didn’t pick from the cover shot, a lifestyle magazine powered by Red Bull. Want to know a little more? Here’s the Mission Statement for the magazine: BASE jumpers and neurologists, hip-hop [...]
Tags:lifestyle magazine·newspaper-inserted magazines·nz herald·red bulletin
Vodafone and MySky HDi: The Details
November 17th, 2009 · 2 Comments · 2010, New Zealand, Sky
In yesterday’s Media Monitor, we promised to blog about the Vodafone announcement as soon as it became public. Here’s what you need to know: From 7 December 2009, if you are on the Ideal or Ultimate home phone and broadband pack and choose SKY with Vodafone, you will get MY SKY HDi for free (usually [...]
Because we really need to poke our friends while playing Call of Duty 2
November 13th, 2009 · No Comments · 2010, Television
Later this month, reports the Wall Street Journal, Microsoft plans to launch new features on its Xbox Live online service for premium members to stream music from Last.fm, download high-definition movies from its Zune Marketplace store, and easily access Facebook and Twitter services. It’s all part of the battle for the living room, as computing, [...]
Tags:MySky·playstation 3·subscription model·videos on demand·xbox 360
Prime Television Launch New Season 2010
November 11th, 2009 · No Comments · 2010, New Zealand, Television
Prime Television launched its 2010 New Season programming yesterday to Auckland media folk, with more presentations coming up in Wellington tomorrow and Christchurch next week. Some of the highlights: WINTER OLYMPICS Pride of place at the launch was given over to the Winter Olympics (Vancouver 12-28 February), which will feature on Prime for more than [...]
Tags:Prime·Television
TiVo Launches
November 2nd, 2009 · No Comments · 2010, TiVo
Tivo launches into NZ on Friday November 6, although relatively quietly from a marketing perspective (given the constraints of its “exclusive broadband provider” deal with Telecom). TiVo will launch with its broadband content powered by CASPA™ On-Demand, described as “a world of broadband entertainment including new release movies, hit TV shows for the whole family [...]
Tags:broadband provider·marketing·pay per view·subscription service customers·Telecom·tv shows
Economic Recovery: Are We There Yet?
October 31st, 2009 · No Comments · 2010, economy, recession
“Media owners have provided a great deal of additional value during the past six to nine months but we’re now entering a more ‘normalised’ environment. So trading will have to return to contracted levels.” TVNZ Head of Sales Dave Walker, quoted in Planit (14 October 2009) MediaWorks CEO Brent Impey was similarly bullish at the [...]
Tags:2010·AdSpend·Christmas·media·MediaWorks·New Zealand·recession·recovery·slow growth·Television·TV3·TVNZ