Category Archives: 101 Marketing Ideas

Online Layaway: Marketing Idea Worth Stealing #100

Posted on October 18, 2009 by Michael Carney

Send to KindleToday’s smart marketing idea in a nutshell: if you operate an ecommerce store, whether pureplay online or  clicks and mortar  (i.e. both online and offline channels), offer layaway. Enable consumers to find their desired purchases online, put the … Continue reading →

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Idea 101 of "101 Marketing Ideas Worth Stealing"

Posted on October 16, 2009 by Michael Carney

Send to KindleYou’ve probably already stumbled across the hype for the movie “Paranormal Activity”, “a terrifying shot-on-video haunted-house thriller made very much in the found-footage, this-is-really-happening! mode of Blair Witch” (Owen Gleiberman, EW.com). Here’s how MovieRetriever.com describes the hype: Paramount … Continue reading →

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Experiential Vikings: Marketing Idea Worth Stealing #44

Posted on September 30, 2009 by Michael Carney

Send to Kindle Located in downtown York in old  England, the Jorvik Centre provides an entertainment, education, sight and smell sensual experience at the site of a Viking village discovered during the construction of the Copper Gate Mall. Heritage Resources … Continue reading →

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