Social-media use in the U.S. has reached a tipping point, according to eMarketer estimates, as more than half of U.S. Web users log onto a social network at least once a month. Where the U.S. goes, can New Zealand be far behind? Actually, no, not very far at all. The World Internet Project’s New Zealand [...]
Entries from June 10th, 2010
Social Media Reaches The Tipping Point
June 10th, 2010 · No Comments · 2010, Social Media
Tags:ecourse·learning·New Zealand·Social Media·tipping point
Prospecting & Lead Generation: Survey Results
June 10th, 2010 · No Comments · Lead Generation, Prospecting, research
Chief Marketer recently released results from its first survey on prospecting and lead generation, conducted at the end of 2009, which asked 1,000 U.S. marketers about their strategies and tactics for turning up sales prospects this year. As is often the case (though not always wisely), almost half of the respondents (48.6%) said their main [...]
Tags:marketers·Prospecting·sales