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Entries from August 24th, 2009

Sky By The Numbers

August 24th, 2009 · No Comments · 2009, New Zealand, PVR, Television

Digging beneath the surface of Sky’s Annual Results: Total Sky subscribers as at 30 June 2009: 779,000. That’s up 4.1% on 12 months ago, confirming the trend of past recessions, i.e. that pay television continues to thrive in tough economic times. Ad Revenues 08/09 $36 million ($40 million in 07/08). UHF subscriptions continue to fall, [...]

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Yahoo!Xtra Gets Back Into Shopping

August 17th, 2009 · No Comments · 2009, New Zealand, ecommerce

Yahoo!Xtra and Hubsta (an operating subsidiary of TheDeal.co.nz) last week announced a partnership to create a new online shopping channel which will be integrated into the Yahoo!Xtra portal. The deal is described by  Yahoo!Xtra CEO Kevin Bowler as an “alliance” rather than a joint venture. Site construction is currently underway with a view to having [...]

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Kiwis and their Copyright Views

August 10th, 2009 · No Comments · 2009, New Zealand, copyright

Law changes alone will not stop the majority of New Zealand internet users from downloading copyright protected content, according to a TelstraClear commissioned survey of 1048 New Zealand internet users aged 18 – 70 years. The most effective legal tool in trying to stop illegal downloading, at 48%, was the prospect of being caught by [...]

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Are Retailers Finally Starting To Get It?

August 7th, 2009 · No Comments · ecommerce, retail

The US National Retail Federation’s Shop.org arm, which concerns itself with matters ecommerce, tells us in its latest Smart Brief email update that: ‘One-third of retailers plan to add “buy online, pick up in store” capabilities in the next 18 months.’ [Shop.org SmartStat March 23, 2009. Source: Retail Horizons: Benchmarks for 2008, Forecasts for 2009] [...]

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FlyBuys Opts Into Hoohaa

August 3rd, 2009 · No Comments · 2009, Loyalty Programmes, Mobile marketing, mobile

Fly Buys is partnering with mobile marketer HooHaa to offer Fly Buys Points for receiving personalised deals, which Fly Buys Members (2.2 million of them) can opt to have sent to their mobile phones. Those who choose to opt-in will receive tailored promotional text messages, via HooHaa, and earn extra Points. According to Hoohaa, Fly [...]

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