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TV AdSpend Hanging In There

July 29th, 2008 · No Comments · Television

The New Zealand Television Broadcasters Council is hot off the mark with its report on revenues for Q2 2008, slightly up on Q2 2007:

‘Television advertising revenue remained strong at $164.4 million for the quarter ended 30 June 2008, compared to $158.6 million for the same period in 2007.

‘The NZTBC’s Chief Executive, Justine Wilkinson, said, “These are outstanding results given the current economic climate” and “reinforces the importance that advertisers place on using television when times are tough”.’

Mmm-hmm.

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