It was late in the afternoon, on a typically harsh Canadian winter day, as Rob McEwen, the CEO of Goldcorp Inc., stood at the head of the boardroom table confronting a room full of senior geologists. The news he was about to deliver was not good. In fact it was disastrous. The small Toronto-based gold-mining [...]
Entries from March 22nd, 2008
What We're Reading: Wikinomics
March 22nd, 2008 · No Comments · Marketing Ideas
Tags:books·Wikinomics